How to Choose Promotional Textile Products

Short answer: the most effective promotional textiles are the ones that can carry a brand identity, get used often in daily life and create a positive association through their quality. Beach towels, bathrobes and blankets are the categories that meet all three.

Why choose promotional textiles?

• Visibility. A printed textile keeps your logo in sight continuously.
• Useful and lasting. It works in every season and in every setting.
• Builds loyalty. A quality textile lends a sense of trust to your brand.
• Efficient. It delivers high promotional value at a reasonable cost.

These products are useful in everyday life and, because they last, they keep your brand present. The print makes your brand visible on every use and maintains constant contact with potential customers.

Printed beach towel: the strongest advertising space of the summer

In the summer months a printed beach towel is an excellent way to show your brand. Used on beaches, in hotels and at events, its large surface lets your logo and slogan be displayed with real impact. Produced with high quality printing, beach towels keep reminding people of your brand over a long service life.

Suitcase cover: the promotional product that stands out in transit

The suitcase cover has become one of the most popular promotional textiles in recent years. It raises your brand's visibility at airports and in transit while also protecting the suitcase, so it carries functional value too. For corporate brands it is a modern, forward looking and eye catching promotional item.

Fleece blanket: a warm and lasting brand message

In winter, one of the best promotions to bring a brand forward is a fleece blanket. Its soft surface and warmth give the user comfort, while helping the brand build a friendly image. Used at events, in campaigns or as a corporate gift, it creates a strong brand impression.

Which product suits which message?

Every promotional campaign carries a different message. For summer themed corporate gifts, a printed beach towel puts your brand forward with both its noticeable size and its wide print area. For organisations in the spa, thermal and health sector, a hotel style bathrobe is a prestigious option. For winter campaigns and year end gifts, a fleece blanket or a sherpa blanket works well.

Summary

Promotional textiles such as printed beach towels, fleece blankets and suitcase covers are effective and lasting ways to promote a brand. They add value for your customers and make your brand a natural part of everyday life.

Minimum order quantity for all of these products starts at 250 pieces. To have your logo or custom design applied by digital sublimation printing onto OEKO-TEX Class 1 certified fabrics, request a quotation through our contact page.

Products mentioned: Beach Towel · Suitcase Cover · Fleece Blanket · Hotel Bathrobe